The Tata group is set to launch its e-commerce venture on May 27 under the brand name, Tata CLiQ. Initially, the e-tail venture would offer apparel, electronics and footwear products. Gradually, new categories will be added.
“Clique and Click came together to form the perfect name for our platform, which curates authentic and exclusive products for customers with impeccable taste,” said Ashutosh Pandey, chief executive officer, Tata CLiQ.
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